A bey of each era's respective lead character. |
First appearing in Japan in July 1999 & produced by Takara (now Takara Tomy), Beyblade is a modernized version of the Japanese beigoma, which is that country's take on combative tops. To help promote the toy, Takara teamed with Shogakukan to produce manga based on the toy that same year, and in 2001 an anime series started up, which in turn helped give Beyblade a lot of promotional popularity when Hasbro got the license to sell the toys in 2002. What gives Beyblade the longevity it continues to have is the simple fact that the toys are re-introduced in new ways every so often, resulting in (as of now) four different eras of the brand, best described by their accompanying manga/anime series: Bakuten Shoot/Explosive Spinning Shot Beyblade (w/ Takao Aoki; 1999-2008), Metal Fight Beyblade (w/ Takafumi Adachi; 2008-2015), Beyblade Burst (w/ Hiro Morita; 2015-2023), & the newly debuted Beyblade X (w/ Homura Kawamoto, Hikaru Muno, & Posuka Demzu; 2023-Present); yes, THAT Posuka Demizu, though she did admittedly start off with children's manga. While North America only ever received the original Beyblade manga in the 00s, all of the anime have continued to see English dubbing & broadcast, whether it was by Nelvana at first or by ADK Emotions NY ever since Beyblade Burst, making it one of the last remaining toy/game-based children's anime to continue seeing official English release the old-fashioned way (i.e. not a subbed simulcast), alongside Pokémon & Yu-Gi-Oh!, with Beyblade X already confirmed for an English debut in 2024.
However, despite the continued (& often resurgent) popularity of Beyblade for over two decades, it's only ever received two theatrical anime adaptations, & only one of them ever saw official English release. So bring your kids to the theater as we enjoy a "Double Feature" of stories revolving around (ha!) kids who love solving all of their problems via top battles.
"3, 2, 1, Let it Rip!"